EDsession Program & Schedule

EDS: Know Your Worth

  • Date:Tuesday, November 2
  • Time:1:00 PM - 3:30 PM Eastern Standard Time
  • Description: Most companies with exceptional products and services chronically under price because they believe customers and competitors limit their pricing power. The truth is you have much more say in your pricing than you may believe. Join Casey Brown, President of Boost Profits, in a fast-paced, interactive presentation to learn how to earn what you are worth in the market. Casey will clearly demonstrate the impact of price changes in your business, point you to areas of your business where you are underpriced, and arm you with confidence to execute a value-based pricing strategy. Interwoven with her talk will be interactive exercises that allow you to brainstorm with your peers to cement the learning from the concepts in a fun and engaging way.

    (Part 1 of the Educational Distribution Symposium/Preregistration Required)
  • Location:Meeting Room 303
  • Session Type:Educational Distribution Symposium
  • Session Code:ES21EDS1
  • Learning Objective 1:Learn how to reduce unnecessary discounting that can drive double digit profit growth.
  • Learning Objective 2:Find out how to leverage variable sensitivity to increase pricing in targeted areas for improved profit without volume loss.
  • Learning Objective 3:Focus on understanding and communicating value allow businesses to increase pricing and grow sales.
  • Learning Objective 4:Walk away with practical, ready-to-implement steps to take in their own companies to drive profitability through better pricing.
Speakers
Casey Brown
Boost Profits
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